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Culture / TV & Movie

How Severance's Production Designer Built Louis Vuitton's Fashion Week Fantasy

Jeremy Hindle, the mind behind the Emmy-nominated sets of Apple TV's Severance, designed the moss-covered 'neolandscape' for LV's Fall/Winter 2026 show

By Anaelle Lise11 March 20265 min read
How Severance's Production Designer Built Louis Vuitton's Fashion Week Fantasy
Look 01 — Sculptural tailoring photographed in Singapore. Photography: STRAITSG Studio

One of the more unexpected crossovers of Paris Fashion Week Fall/Winter 2026 came from television, not fashion.

For his show inside the Cour Carrée of the Louvre on the final day of the season, Louis Vuitton womenswear artistic director Nicolas Ghesquière hired Jeremy Hindle the production designer behind the eerily precise, Emmy-recognised sets of Apple TV's Severance to build a moss-covered "neolandscape," transforming the historic courtyard into an artificial hillside dotted with faux terrain. Ghesquière described the collaboration simply: "Nature is the greatest designer," approaching the collection almost as an anthropological study of traditional costume and folkloric craft, accessorised with furry hats and monumental cloaks.

The pairing made sense on paper Severance's sets are built around uncanny, hyper-controlled environments, and Hindle brought that same sense of engineered atmosphere to a runway grounded in "universal folklore," the idea that clothing can unite people across cultures and eras. It's a reminder that the line between prestige television and high fashion has never been thinner: the same eye that builds a dystopian corporate basement for a hit sci-fi drama can just as easily build a surreal pastoral dreamscape for one of fashion's biggest houses.

SeveranceLouis VuittonJeremy Hindleproduction designParis Fashion Week
Portrait of fashion writer Mei Lin Tan

About the author

Anaelle Lise

Fashion editor and writer covering design, image-making and the creative networks connecting Southeast Asia.

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